Brand Manager

Full Time
EXPIRES 22 Jul, 2022

Job Location

60-64 Beterverwagting, East Coast Demerara, Guyana


  • Fosters, maintains, and successfully manages supplier relationships for assigned portfolio
  • Development of strategic marketing plans for assigned portfolio
  • Successful execution of marketing plans within A&P budget to achieve budgeted sales and profit targets
  • Work with sales and procurement team to ensure purchasing, marketing, and sales are in alignment with corporate plans and commitments to suppliers.
  • Maintain approved and budgeted Gross Margin %
  • Ability to lead a team


  • Undergraduate Degree in Marketing
  • At least 3 years relevant experience
  • Must be proactive and possess excellent communication skills. 


  1. To plan, develop, implement and monitor marketing plans and budgets to ensure achievement of budgeted sales and gross profits for assigned brands.
  2. Conceptualize, create and execute innovative strategies to exploit distribution and sales opportunities.
  3. Establish A&P Budgets in collaboration with suppliers and in alignement with the annual corporate plan. Return on investment analysis to be conducted on each proposal and after each execution.
  4. Analyze current stock levels and conceptualize initiatives to reduce aged inventory in accordance with Group protocols.
  5. Maintain strong and positive supplier relationships.
  6. Attend monthly meeting with Business Unit Heads (BUH) to review brand portfolio 
  7. Prepare monthly brand reports for submission to BUH.
  8. Visit the trade regularly to determine the level and quality of distribution, merchandising, and to identify opportunities.
  9. Work closely with Channel Supervisors to develop programs to capitalize on trade opportunities and strengthen trade relationships.
  10. Work with Merchandising Team to ensure that all plans are executed according to supplier brand guidelines
  11. Undertake market research and analysis, and monitor market activities
  12. Facilitate the local purchase order process and procedures
  13. Any other related duties as requested by management




As a member of the ANSA McAL Group, ANSA McAL Trading (Guyana) Limited is an equal opportunity employer and our remuneration packages are competitive and commensurate with experience and qualifications.

Apply now

Interested persons should send their applications and CVs to:

The Human Resources Manager

ANSA McAL Trading Limited

60 Beterverwagting,

East Coast Demerara OR


Subject of Application: ‘Brand Manager’ 

Apply Online
You may alternatively apply for this job online with your SkilledGuyanese profile.
Your application will be emailed to the employer immediately.
Then, the employer will be able to view your application on our website.


ANSA McAL Trading Ltd.


ANSA MCAL TRADING LIMITED is a dynamic sales & marketing organisation powered by a group of passionate and energetic people and we are seeking to recruit qualified individuals to join our team.
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