Marketing Manager
Job Location
Giftland OfficeMaxDescription
The position shall cover the following areas:
The Marketing Manager is responsible for brand presence in stores, at trade fairs and events by ensuring prominent and effective branding solutions.
The position shall cover the following areas:
The Marketing Manager is responsible for brand presence in stores, at trade fairs and events by ensuring prominent and effective branding solutions.
Requirements
Job Requirements/Specifications
Education:
- Bachelor’s Degree in Marketing or related field.
- At least five (5) subjects CXC, inclusive of Grade one (1) or two (2) in Mathematics and English.
Experience: At least three to five (3-5) years’ experience in a similar position.
Responsibilities
Responsibilities (include but not limited to)
- Work with sales teams to understand key retail partners, including different market and retail channel requirements·
- Assisting the production of brand consistent in-store plans and visual guides for sales / retailers for approval·
- Ensure consistency of brand message across all in-store work·
- Maintain an image archive of all in-store collateral, POS and signage.
- Coordinate POS for monthly offers and seasonal offers to ensure correct and on time.
Responsible for delivering the brand vision and overall presentation and upkeep of merchandising standards throughout the store. - Develop visual displays for each season with every retailer working from promotional calendar and the team, scheduling seasonal changes and launches.
- Review competitor activity.
- Develop seasonal updates to graphic packages reflecting strong brand and product stories
- Strongly support branded impactful trade stands at all relevant trade fairs and events.
- Link with external design agencies to provide initial briefs and updates to deliver great stands.
- Planning and organizing seasonal photo shoots, ensuring strong brand imagery for each season.
- Plan and create effective seasonal launch material - graphic banners, key stories and templates, in-store updates.
- Follow up product launches with sales teams, broadening knowledge of product range, product technologies, market knowledge and competitors.
- Compile and lead strategic plans to maintain and increase market presence.
- Ensure all digital advertising mediums are in line with latest social media marketing trends.
- Using proficient copywriting skills in order to communicate key messages in-store and online.
Remuneration
Salaries and Benefits
Salaries and Benefits are based on Giftland existing salary scheme, and benefits are in accordance with the laws of Guyana and the policies of Giftland. These are all provided for in the Contract of employment.
Apply now
Interested applicant (s) can send application to:
The Human Resources Manager
Giftland Officemax
Plantation Pattensen
Or
Email:recruitment@giftlandofficemax.com
Only shortlisted applicant(s) will be contacted.
You may alternatively apply for this job online with your SkilledGuyanese profile.
Your application will be emailed to the employer immediately.
Then, the employer will be able to view your application on our website.
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